The company Vitamin Sea inspires women to explore the physical and mental health benefits of SUP Yoga and are guaranteed to leave the program with a renewed sense of energy and deeper sense of self-connection. I had so much fun coming up with branding elements for this client, as I too, practice yoga regularly after realizing how much it benefits me physically, mentally and spiritually.
Creating their mood board was everything I ever dream about! Fresh healthy açai bowls, sunsets by the beach, yoga... I mean, the list can go on forever! Also, what person wouldn’t love this vibe?
The client wanted the brand to exude feelings and emotions that were calm, serene and rejuvenating with a touch of luxury. With the company being located in the Maldives, I made sure to incorporate shades of blue, with gray, blush and olive tones. Does this mood board make you want to book your next flight to somewhere tropical?